The Volkswagen Group has unveiled details on its Strategy 2025 business plan, highlighting its vision for the future across Audi, Porsche, SEAT, Skoda and Volkswagen.
Following last year’s high-profile emissions scandal, it comes as no surprise that increasing efficiency is a headline objective. Volkswagen hopes to achieve this by putting greater emphasis and investment on electrification, with over 30 new electric models expected to launch by 2025. According to Strategy 2025 these new ‘e-vehicles’ will use more efficient battery technology to allow greater all-electric range than in the brand’s current line-up.
The new vehicles will include standalone models, as well as electrified versions of petrol and diesel cars. The ‘XL3’ is expected to form part of this electric-offensive, targeting the all-conquering Toyota Prius exactly where it hurts. Brand boss Herbert Diess has previously admitted a special electrified platform is already in the works.
A further leap into the future has been promised, with greater focus on autonomous driving technology. Volkswagen will develop its own self-driving system capable of everyday usage by 2025, and together with the newly announced battery development, will raise the VW Group’s projected investment in future technologies above the €10bn mark.
One more unique move revealed in Strategy 2025 is to work on mobility services. This will start with ride hailing partnerships – with the VW Group already investing $300m in Gett. This is projected to continue with plans to work on in-house car sharing services and autonomous ‘robo taxis’.
Volkswagen New Year reception plans announced
Müller detailed further plans at Volkswagen's New Year reception in Brussels. The 20 models, spread across brands such as SEAT, Skoda and Audi, form part of a strategic move to consider sustainability "more than ever before"."We are using the current crisis to fundamentally realign the Group. I strongly feel we now have the chance to build a new and better Volkswagen."
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